What is a logo? Why is it important? According to Merriam-Webster a logo is an identifying symbol (as for use in advertising). I don’t think there is a more accurate definition. A logo is the most likely the first thing a customer or person sees from your brand, which makes it very important. The logo should encapsulate your brand and describe what your brands mission is.

Logo design is where I find my self gravitating to. I enjoy being able to design an identifying mark for a business that draws in those who see it. I love making something that is recognizable.